Exhibition stall design is conveying a story visually of the brand or product. The story should be integrative in stand design with the combination of architecture, graphics, interior design, lighting, audio, experience and interaction design, multimedia & technology.he following list gives an overview of the things we need to create an exhibition stand design:At which business fair do you exhibit and when/where does it take place?What is the length and width of the exhibition stand you have booked in meters?Is it a row, corner position, head stand or island stand?Do you have bare square meters or is there a form of standard stand construction?Did you receive a handbook from the organisation with stand construction requirements such as the maximum building height?What is the primary goal to participate?Recruiting new customersMeet and catch up with existing customersDemonstrate productElseIs there a list of functional requirements that the stand must meet, for example:X m2 storage spaceKitchen block with water connectionDevices or machines that are on the stand including sizes, weight and power connectionDo you have design preferences including sample photos from previous fairs or other stands, for example:Desired height system constructionRound or squareLots or few visuals such as printed walls, banners and bannersCarpet, wood or other carpetingDo you have a corporate identity that the design must meet and has it been documented?Do you have additional wishes for furniture or things such as monitors, laptops or tablets?Counters, barsDisplay cases, pedestals, shelvesSofas, tables, chairsStanding tables, bar stools